United States -  Los Angeles - Long Beach

Los Angeles is a major global center for business and trade, entertainment, media, fashion, science, and education. The market comprises dynamic submarkets, ranging from luxury destinations in Santa Monica, West Hollywood, and Beverly Hills to the coastal communities of Malibu, Venice Beach, and Manhattan Beach, as well as industrial areas to the south in Long Beach and to the east in the San Gabriel Valley. Prior to the pandemic, Los Angeles tended to enjoy occupancy levels in the upper 70s. By 2023, occupancy had recovered to just over 70.0%, constrained by labor strikes in the entertainment industry and the slower rebound of international travel. Occupancy growth subsequently stagnated in 2024 and 2025, as domestic leisure demand softened, entertainment-related activity remained subdued following the strikes, and international travel declined amid ongoing geopolitical events. Wildfires that occurred in early 2025 also temporarily disrupted travel patterns. Notwithstanding these near-term challenges, major global events, such as the 2026 FIFA World Cup and the 2028 Summer Olympics, are expected to generate significant lodging demand and serve as catalysts for a rebound in international travel. Lastly, limited new hotel developments and the city’s diverse economy further support the potential for sustained growth in the hospitality sector.

* Although the HVI cannot tell you what a particular hotel is worth, it does provide excellent “big picture” data, indicating which market areas are experiencing positive trends, and thus may present good investment opportunities. The HVI for the U.S. is a measure of the strength of the lodging industry as a whole and, specifically, the hospitality investment market. The HVI for the various identified markets can provide a basis to evaluate and compare different geographic regions. For more insight on the limitations and applicability of the HVI, please read the message on the HVI home page by clicking on the graphic at the top of this page.

Change In Value For Market:

Legend
Significant Value Increase: Greater than +10%
Moderate Value Increase: Between +3% and +10%
Stable Values: Between -3% and +3%
Moderate Value Decline: Between -3% and -10%
Significant Value Decline: More than -10%

For more information, please contact:

Kirsten Smiley, MAI
Managing Director, Southern California Region Director
Valuation, Market & Feasibility Consulting
[email protected]
  • +1 405 612-6255 (w)
Aidan Martin
Senior Manager
Valuation, Market & Feasibility Consulting
[email protected]
  • +1 424 902-2598 (m)